Written in Korea · Bought at Korean retail
Korean snacks and skincare, judged by someone who lives here and can read the label.
Which Korean snack should I actually buy?
Answer three questions and I'll name one — plus what I left out, and why.
Find my snack → 3 taps · 15 secondsOil, balm or foam for my skin?
Matched from the Korean label data on 12 cleansers I've bought and used.
Find my cleanser →
Every photo on this site is mine.
mat-gwa-meot
Korea has one phrase for both halves of this site — 맛과 멋, taste and beauty. It rhymes in Korean. It doesn't in English, so I'll show you instead.
what this is
I live in Korea and buy everything here with my own money. Korean law makes a brand print how much of the ingredient named on the front is actually in the bottle, and that number is almost never on the export label. I read it, use the product properly, and tell you whether it is worth your money — or when it is worth it, and when it is not.
Will buy again
Will buy again
Jinjja ✓
Jinjja ✓
Comparison
Jinjja ✓
Sunny Park. I am Korean, I live in Korea, and I buy every product here myself at Korean supermarkets, convenience stores and beauty shops.
No. Everything on this site was bought with my own money. Some links are affiliate links, which means I may earn a small commission if you buy through one, at no extra cost to you. If anything is ever gifted, that page will say so.
Korean cosmetics law makes a brand print how much of the ingredient named on the front is actually in the bottle. Anua's heartleaf cleansing oil is 10 ppm of heartleaf. celimax's jojoba oil is 1,500 ppm. Those numbers are on the Korean label and almost never on the export one.
In Korea, in the shops Koreans actually use. That is also why some things here are not sold abroad yet, and why the Korean version is sometimes a different product from the one exported under the same name.